Partnerships: Relationship Management

Who Are The Key Players In Partnerships?

1. Brands & Retailers
2. Influencer Platforms
3. Influencer Agencies
4. PR Agencies
5. Consultants
6. Conclusion

No matter what line of business you’re in, you’re selling something. At the end of the day, you need to understand who your end customer is, and who makes the financial decisions as they relate to that end customer. This is particularly important when it comes to collaborations and partnerships—you need to know who the decision makers are.

Read Next