From The CEO: Is The Influencer Market Saturated?
We have heard for years that blogging is dead. I remember reading articles in major editorial publications in 2014 / 2015 saying that blogging’s death was imminent. No surprise there, people have been predicting the demise of bloggers for a long time. Then the influencer market exploded and killed that theory, only to have a new favorite phrase rise from it’s ashes: the influencer market is saturated.